Creating long-term value and leadership buy-in

Selling the Long-Term Value of an Upfront Investment to your Leadership TeamSeptember 08, 2016

One of the biggest benefits of digital marketing is that there’s often real-time analytics and results. In any given moment you can track how your efforts are paying off and make any necessary tweaks in that same moment to maximize value. You can turn… Read More

Search Marketing in 2016 | MnSearch Summit + Spyder Trap

FIVE LESSONS FROM THE MNSEARCH SUMMIT FOR SUCCESSFUL SEARCH MARKETING IN 2016July 29, 2016

Every month we host the MnSearch crew in our office and they fill the place with search marketing experts looking to swap ideas and knowledge. It’s the perfect monthly event for our space, but once a year we let them leave to hold their… Read More

Smashing conference notebook and badge

THREE DESIGN PRINCIPLES TO LIVE BY: A SMASHING CONFERENCE NYC 2016 RECAPJuly 07, 2016

Our design and development teams are, by all definitions, experts in their field. But that doesn’t mean they’re complacent in their expertise. In June, we sent our Senior Interactive Designer, Kim Hecomovich, and Lead Developer, Allyson Beckers, to the Smashing Conference in New York… Read More

Digitally Made in Minnesota Logo and crowd | Spyder Trap

The Digitally Made in Minnesota Event RecapMay 20, 2016

On May 12th the crowds packed into our office to hear from panelists representing some of the best digital and tech companies in the Twin Cities. For whatever reason, not everyone was able to join us on a Thursday night for food, fun and… Read More

Digital Way Finder Logo and past event image

Meet the Panel for our next Digital Way Finder Event: Digitally Made in MinnesotaApril 28, 2016

Back in November, we had a great time talking about (and drinking) Minnesota Beer  with an exciting panel of local breweries. Now on May 12th, we’re bringing back our Digital Way Finder event to showcase the great digital work Minnesota companies are doing. We’ve put together a… Read More

New Spyder Trap Members in Minneapolis

Design, Development, and Strategy: Meet three of our newest Spyder Trappers!March 24, 2016

Two of our favorite things have come together in March: new team members and new awards. Just last week, the Minnesota Business Magazine named Spyder Trap one of the 100 Best Companies to Work For—for the fifth straight year! It’s our culture that makes… Read More