Maurices

 Project: Social Media Marketing

With over 800 stores in North American and growing, maurices is a retail clothing leader in women's fashion. The brands Facebook audience is over 690,000 "Likes" strong and very active on their social media channels.

Spyder Trap started working with maurices to drive further social enagement and ad campaigns in 2012 to support their brand messaging, consumer interaction and e-commerce sales.  In 2012, the company's first social media contest was launched, The Denim Sweepstakes.  Spyder Trap worked with maurices to create the campaign, manage the contest platform and drive engagement with the contest.

The results of The Denim Sweepstakes were outstanding with over 24,000 entries in the 25 days of the contest, with maurices aquiring over 4,500 new emails to their consumer database.  

+ Visit maurices on Facebook

Social Media Marketing Project Highlights:

• Social media strategy
• Social media monitoring
• Facebook contenst campaign
• Campaign analytics and reporting
• Social promotions platform integration