Author: Nate Knox
AdWords Gets Serious with Third Parties: Making Sense of Recent Adwords AnnouncementsApril 24, 2014
AdWords recently announced the most significant changes to the system since Enhanced Campaigns, and NO, despite what you heard, it had nothing to do with removing keyword data. To set the stage, VP’s from AdWords promised the new ideas would present advertisers with innovative… Read More
AdWords Enhanced Campaigns: Zombie ApocalypseAugust 05, 2013
Paid search managers, what seemed like the entire gamut of marketers who has ever used AdWords and even clients have been hyping the coming of Google’s Enhanced Campaigns in AdWords for close to half a year. The hype was so dramatic there seemed to… Read More
It’s Change And It’s For The Better With Google AdWords Enhanced CampaignsFebruary 18, 2013
Recently, Google had an absolutely normal day. It shared a fun Doodle for a day. It was used in millions of “I told you so!” moments. It learned more intimate details about individuals than they share with doctors or partners. It also announced some… Read More