Author Archives: Jason Douglas

More Facebook Spam, and Making Facebook Secure

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Yesterday, another spam attack happened on Facebook. This time, the spam came in the form of a comment on Facebook users’ walls promoting a complementary ticket from Southwest Airlines, stating “Southwest is offering complementary tickets…but for a short time only!” … Continue reading →

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Inaugural Lunch & Learn: Search Engine Optimization 101

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Last week, Spyder Trap Online Marketing kicked off its Lunch and Learn series. This was an idea inspired by my experience at a previous agency. The objective of a lunch and learn is to have the in-house leader of a … Continue reading →

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‘Who To Follow’ On Twitter: Useful?

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Recently, the web version of Twitter rolled out their “Who To Follow” suggestion tool. This tool is exactly like Facebook’s “Recommended Pages” or “People You May Know” suggestion tools, where Facebook, based on your conversations, preferences, and current friendships, recommends … Continue reading →

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Social Media Marketing and Professional Sports

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While the rise in participation in social media channels has increased greatly for individuals and brands, one area where social media has become useful is for professional sports. Why is social media right for sports teams? As with anyone using … Continue reading →

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Top five questions to ask when beginning a Sponsored Search (PPC) campaign

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Jason Douglas Spyder Trap Online Marketing I have had many conversations with prospects and new clients revolving around the same few questions. If you are someone who is new to the concept of using PPC for their business, or a … Continue reading →

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