Posted August 26th, 2009 by Mike Rynchek
Mike Rynchek
Spyder Trap Online Marketing
As an online marketing strategist I am always conscious of, yet fascinated with, the effect specific tactics have on one another. Some call it the ripple effect; I prefer to call it integrated marketing.
In theory I think it would be safe to assume that search traffic would ultimately increase as social [...]
Tags: Marketing Integration, Social Media Marketing, Website Traffic
Posted August 19th, 2009 by Brad Wellman
Brad Wellman
Spyder Trap Online Marketing
It was made fully aware over the last 48 hours, especially from all the buzz on Twitter, of the Southeastern Conference’s stance on new media. Unless you’re ESPN or CBS, the answer was: no…no…and, no.
That policy was more-or-less a ban on all social media usage at SEC games, saying that ticketed fans [...]
Tags: SEC, Social Media Policy, Sports
Posted August 6th, 2009 by Jason Douglas
Jason Douglas
Spyder Trap Online Marketing
Yesterday, Ric Bucher of ESPN sent a tweet from his personal account stating: ‘The hammer just came down, tweeps: ESPN memo prohibiting tweeting info unless it serves ESPN. Kinda figured this was coming. Not sure what this means but’. On Monday, the Marines issued an order banning social media sites [...]
Tags: ESPN, Facebook, Marines, Minneapolis Online Marketing, Minneapolis Social Media, Social Media, Twitter
