Minneapolis Online Marketing Blog

The Minneapolis Online Marketing blog covers online marketing industry topics, news and events from all angles. This includes search engine optimization (SEO), pay-per click (PPC), email marketing, social media, online PR, web strategy, web development and more. We hope you choose to subscribe to our blog to keep you up on our latest and greatest. Please check back often and feel free to leave a comment! Thanks for reading!

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Google Analytics iPhone Application

Mike Rynchek
Spyder Trap Online Marketing
Web geeks on the go can now keep tabs on their websites through a new Google Analytics iPhone app now available at the Apple App Store. The $5.99 app developed by http://analyticsapp.com provides 29 standard reports including overview reports, visitor reports, traffic reports, content reports, event tracking reports and custom reports. [...]

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Forget Everything You Know About Web Design and Build a Great Landing Page

Glenn Seaberg
Spyder Trap Online Marketing
At the core of every successful sponsored search or e-mail campaign stands a great landing page.   Designing a great landing page, however, is counter-intuitive to everything most website designers think they know.
If you want the highest conversion rate possible from your landing page, follow these absolute rules:
Designate only ONE purpose for [...]

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Pepsi Mistake Turns Viral

Mike Rynchek
Spyder Trap Online Marketing
Yesterday, news broke of a Pepsi promotion gone wrong which has sent social media sites, blogs and news sites into a buzz frenzy. Pepsi, a signature partner of the new Yankee stadium, formed the Pepsi/Yankee spotter program designed to reward loyal fans with Yankee tickets.
After receiving the article from Jason Sanquist [...]

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