Posted March 10th, 2010 by Ed Knowles
Ed Knowles
Spyder Trap Online Marketing
This is the first installment of our weekly Web Wisdom Wednesday series, in which we will cover topics ranging from social media, email marketing, sponsored search, SEO, and more! Each video will aim to inform and educate you on simple tips that you can use for your own online marketing efforts!
Stay [...]
Tags: Email Marketing, PPC, SEO, Social Media
Posted April 21st, 2009 by Glenn Seaberg
Glenn Seaberg
Spyder Trap Online Marketing
At the core of every successful sponsored search or e-mail campaign stands a great landing page. Designing a great landing page, however, is counter-intuitive to everything most website designers think they know.
If you want the highest conversion rate possible from your landing page, follow these absolute rules:
Designate only ONE purpose for [...]
Tags: Email Marketing, landing page, Minneapolis Online Marketing, Minneapolis Sponsored Search, web design
Posted February 13th, 2009 by Glenn Seaberg
Glenn Seaberg
Spyder Trap Online Marketing
Anyone who has ever taken a marketing course probably remembers the product adoption curve. Remember that? This theory explains that products are adopted over time as an increasing number of customers accept the innovation. About 3% of the market adopts the product quickly, academics call these people “Innovators.” [...]
Tags: Email Marketing, Minneapolis Online Marketing, Minneapolis Online Marketing services, Sponsored Search, Web Analytics
