Its Not Delivery, Its Twitter!
Posted April 9th, 2009 byJason Douglas
Spyder Trap Online Marketing
Yesterday, AdAge wrote about Kraft ‘s DiGiorno brand is launching a flatbread pizza line, and they are planning on using Twitter to do so. DiGiorno will be searching for Twitter users known as “influencers,” then delivering food to tweetups that are attended by people they deem as influencers.
This is not the [...]
Tags: AdAge, Brand Monitoring, DiGiorno Pizza, Online Marketing, Product Launch, Social Media, Tweetups, Twitter


