Posted February 15th, 2010 by Jason Douglas
Jason Douglas
Spyder Trap Online Marketing
I have had many conversations with prospects and new clients revolving around the same few questions. If you are someone who is new to the concept of using PPC for their business, or a business who has been burned by bad service or under-performing campaigns, asking the questions I listed below [...]
Tags: five questions, pay-per-click, PPC, Sponsored Search
Posted February 11th, 2010 by Brad Wellman
Brad Wellman
Spyder Trap Online Marketing
News has just been released that Facebook is rolling out its new Ad Conversion tool for Facebook advertisers to track not only how ads are performing, but also to “track activity that happens on your [the advertiser's] Web site as a result of someone on Facebook seeing or clicking your Facebook [...]
Tags: Ad Conversion Tool, Facebook, Google
Posted April 21st, 2009 by Glenn Seaberg
Glenn Seaberg
Spyder Trap Online Marketing
At the core of every successful sponsored search or e-mail campaign stands a great landing page. Designing a great landing page, however, is counter-intuitive to everything most website designers think they know.
If you want the highest conversion rate possible from your landing page, follow these absolute rules:
Designate only ONE purpose for [...]
Tags: Email Marketing, landing page, Minneapolis Online Marketing, Minneapolis Sponsored Search, web design
