Posted March 1st, 2010 by Mike Rynchek
Mike Rynchek
Spyder Trap Online Marketing
As a fellow marketer you likely wonder, “How can I better appeal to my target audience?” Better yet, “How can I produce more appealing/compelling content to drive a desired reaction?” I’m asking myself these questions as I write this post. The good news is help is just around the corner.
Most marketers [...]
Tags: Maslow's Hierarchy of Needs, Online Marketing, Psychology, Social Media
Posted February 22nd, 2010 by Brad Wellman
Brad Wellman
Spyder Trap Online Marketing
NBC has made it easier to follow the pulse of the Olympics by developing the Olympic Twitter Tracker, which categorizes tweets for each sport in an interactive, visual interface.
The tool works by indexing tweets related to each Olympic sport every minute, and showcasing the most popular sports in a given time [...]
Tags: Analytics, NBC, Olympics, Twitter, Twitter Tracker
Posted February 11th, 2010 by Brad Wellman
Brad Wellman
Spyder Trap Online Marketing
News has just been released that Facebook is rolling out its new Ad Conversion tool for Facebook advertisers to track not only how ads are performing, but also to “track activity that happens on your [the advertiser's] Web site as a result of someone on Facebook seeing or clicking your Facebook [...]
Tags: Ad Conversion Tool, Facebook, Google
