Spyder Trap at Confab Central 2016

How to Create User-centric Digital Experiences in 2016: My Confab Central TakeawaysMay 26, 2016

Last week, I was fortunate to represent Spyder Trap at Confab Central 2016, a fantastic conference designed to teach content and UX professionals “to create, deliver, and manage content that’s meaningful, adaptive, and measurable.” It delivered on that promise with amazing speakers from digital… Read More

Digitally Made in Minnesota Logo and crowd | Spyder Trap

The Digitally Made in Minnesota Event RecapMay 20, 2016

On May 12th the crowds packed into our office to hear from panelists representing some of the best digital and tech companies in the Twin Cities. For whatever reason, not everyone was able to join us on a Thursday night for food, fun and… Read More

Digital Way Finder Logo and past event image

Meet the Panel for our next Digital Way Finder Event: Digitally Made in MinnesotaApril 28, 2016

Back in November, we had a great time talking about (and drinking) Minnesota Beer  with an exciting panel of local breweries. Now on May 12th, we’re bringing back our Digital Way Finder event to showcase the great digital work Minnesota companies are doing. We’ve put together a… Read More

The Web Developer's Toolbelt

The Web Developer’s Toolbelt: Innovation through Advancing TechnologyApril 21, 2016

Modern web development has become much more than fluency in the languages of the web and a strong understanding of information architecture. These are, of course, necessary skills for a solid foundation, but in the same way that any advancing technology is built on… Read More

HITRUST Certification Spyder Trap

What is HITRUST Certification and Why Does it Matter?April 14, 2016

The Health Information Trust Alliance (HITRUST) is a privately held organization that was created in partnership with healthcare, business, technology and information security leaders to protect consumers’ personal health and financial data. All sharing a belief that information security should be a core pillar… Read More

Bad user experience could be costing your business money | Spyder Trap

The First of Four Ways Your Website Could Be Costing you Money: User Experience (UX)April 07, 2016

Recently I authored a blog that served as a layman’s guide to digital marketing. I was speaking from the standpoint of someone who used to have very little knowledge about the subject at hand. My desire was, and is, to educate those who were… Read More

Blog Cover 1

Spyder Trap Company Culture: Spirit Week, Charity, & Team BuildingMarch 31, 2016

When I started at Spyder Trap a year ago, I was completely new to the world of digital and to the collaborative and exciting—non-corporate—atmosphere that came along with it. My experience here has made me realize how central company culture is to the way… Read More

New Spyder Trap Members in Minneapolis

Design, Development, and Strategy: Meet three of our newest Spyder Trappers!March 24, 2016

Two of our favorite things have come together in March: new team members and new awards. Just last week, the Minnesota Business Magazine named Spyder Trap one of the 100 Best Companies to Work For—for the fifth straight year! It’s our culture that makes… Read More

Presidential Election Domain name speculation | Spyder Trap

Domain Name Speculation and The Digital Playground of the Presidential ElectionMarch 01, 2016

As of this writing, it’s Super Tuesday. All across the country people will be trying to make the tough decisions on which candidate they believe should receive their political party’s nomination. Voters are asking themselves the hard questions. Who will be the best face… Read More

Women in tech | Lean In at Spyder Trap,

Support and Develop: The Women of Spyder Trap Lean InFebruary 25, 2016

Traditionally, it hasn’t been the easiest task for women to get ahead in the tech industry. If we’re being honest, the same could be said for most [all] industries, past and present. In 2013, Facebook’s Sheryl Sandberg published her book Lean In as a… Read More

Beginner's Guide to Digital Marketing | Spyder Trap

The Beginner’s Guide to Digital Marketing, From a Former BeginnerFebruary 17, 2016

You know having a website and online presence is important but that might be as far as you’ve gotten. That’s a great start, but it’s only the beginning. Understanding why a good website and active online presence are important comes next. As you dive… Read More

Best and Worst Super Bowl Ad Websites | Bud Light and Spyder Trap

This Year’s Best and Worst Super Bowl Ad…WebsitesFebruary 11, 2016

The Super Bowl is a huge event for football players and fans, but it also represents the one time of the year when the TV viewing public actually enjoys commercials. Brands pay an obscene amount of money to capitalize on a captive audience with… Read More

Updating Digital Marketing Strategies

How Often Should I Update My Digital Marketing Strategy?February 04, 2016

If you’re doing things correctly, a lot of hard work and planning goes into your marketing strategy. Each of the four Ps is workshopped and debated until a complete strategy comes together. Once your initial marketing strategy is in place there are two extremes… Read More

Internet Explorer 8, 9, and 10 | Spyder Trap

Microsoft ends support for legacy versions of Internet Explorer: Now What?January 21, 2016

The day has finally come: Microsoft announced they will no longer support legacy versions of Internet Explorer (IE 8, 9 and 10). Listen closely; that sound is the collective sigh of relief from web developers around the world. Those developers knew the writing was on the wall, but as… Read More